CRUELTY FREE, GLUTEN FREE, AND VEGAN FORMULATIONS

CRUELTY FREE, GLUTEN FREE, AND VEGAN FORMULATIONS

New collection.

Press on Eyelashes

Introducing our NEW AND IMPROVED LASH KIT with two easy application methods: a one-step, no-glue option for lashes that last up to 24 hours, or a two-step method with bond and seal for up to 14 days of wear. Available in up to 7 styles.

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@RUBYSBEAUTYCOLLECTION

FAVORITE LASH COLLECTION

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As a women-led enterprise, nurturing confidence among all women is our top priority. We believe that confidence is the ultimate adornment: when you embrace and trust in yourself, others are naturally drawn to you. Our goal is to cultivate a dynamic community where individuals not only enhance their beauty with our products but also radiate empowerment.

We are committed to offering accessible luxury. All our products are cruelty-free, aligning with our mission to make beauty both ethical and affordable. We strive to create a supportive environment where women feel inspired, confident, and beautiful, inside and out. Join us in celebrating and empowering the incredible potential within every woman.

Other Brands Vs. Ruby’s Beauty Collection

Ruby's Beauty Collection excels with its dedication to cruelty-free, gluten-free, and vegan formulations, featuring natural ingredients for superior quality, durability, and safety, all proudly FDA-approved and made in the USA.

3D IMITATION MINK FALSE EYELASHES

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The Lipstick/Lipliner Collection

COMING SOON

Liquid to Matte Lipstick

Our popular Liquid to Matte Lipstick delivers rich color and a comfortable finish. With intense pigmentation, smooth application, and a velvety look, this lipstick features a slanted tip applicator for easy use. Enhanced with an enticing orange creamcicle and sugar cookie fragrance, customers will surely be hooked on these lipsticks.

A Little About Our Products

Safe Formulas

We make sure everything we sell is organic, high quality and gentle on the skin.

Highly Effective

Our products have been created and tested by us to get you noticeable results.

Ethically Sourced

You can sleep easy knowing we only use ethically sourced natural raw materials.

Exclusive: The Brow Line

Satin Lipsticks

— Lipsticks 101

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